Feasibility and Acceptance of Micro-Video as an Innovative Teaching Method in Engineering Education (74726)

Session Information: Design, Implementation & Assessment of Innovative Technologies in Education
Session Chair: Huiying (Cynthia) Hou

Thursday, 23 November 2023 13:40
Session: Session 3
Room: Room 705
Presentation Type: Oral Presentation

All presentation times are UTC + 9 (Asia/Tokyo)

The growing interest in innovative teaching methods within higher education has prompted an exploration of micro-videos as a valuable intervention tool. Grounded in the Technology Acceptance Model (TAM) theory, this study investigates the feasibility and acceptance of micro-videos as a teaching method in engineering education, while also identifying the factors that influence students’ acceptance of this approach. The study was conducted in three stages. Firstly, semi-structured interviews were conducted with 30 engineering students to gather insights and formulate a TAM-based theoretical model for measuring student acceptance. Secondly, an experiment involving 452 year-2 engineering students from a university in Shandong, China was conducted. The experiment incorporated a preview-test, micro-video viewing, post-view survey, and a post-test. Results indicated a significant 20% increase in post-test scores, indicating improved knowledge acquisition and confirming the effectiveness of micro-video teaching. Furthermore, the study identified that the “quality of the framework” and “quality of the content” of the micro-videos significantly influenced students’ attitudes toward using this teaching method. Additionally, the classic TAM model, which examines the relationships among “perceived ease of use”, “perceived usefulness”, and “attitude toward using the micro-video”, effectively predicted students' acceptance of this innovative teaching method. This study provides important implications for the future development of innovative teaching methods. By understanding the feasibility and factors affecting acceptance, educators can harness the potential of micro-videos to enhance engineering education.

Huiying (Cynthia) Hou, The Hong Kong Polytechnic University, Hong Kong
Jiaqi Wang, The Hong Kong Polytechnic University, Hong Kong

About the Presenter(s)
Dr. Cynthia Hou is currently assistant professor from the Hong Kong Polytechnic University. Her research expertise includes human-built environment interaction, human factor engineering, green building education, higher education pedagogy.

Connect on Linkedin

Connect on ResearchGate

Additional website of interest

See this presentation on the full scheduleThursday Schedule

Conference Comments & Feedback

Place a comment using your LinkedIn profile


Share on activity feed

Powered by WP LinkPress

Share this Presentation

Posted by Clive Staples Lewis

Last updated: 2023-02-23 23:45:00